Swiss Knife SEO

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Pick the workflow that matches the way you earn

Agencies, internal teams, ecommerce operators, and independent consultants use the same engine differently. Start with the path closest to your workload.

Shared by everyone

What every audience gets

Whichever path you choose, the same foundation lies underneath. No function is tied to a single target group. Every team depends on these three parts.

The complete reporting suite

A health score from 0 to 100 with thematic sub-scores for crawlability, internal linking, on-URL and security and over 40 audit and intelligence reports behind it. Each number is clicked through to the exact URLs, with correction and rechecking at the next crawl.

White label reports

Turn any crawl into a branded, printable report or protected live link with your logo and name. Guest links expire, can be revoked, and may come with a password. Send each stakeholder a monthly report without manually exporting it.

The free plan

Get started with the full report suite up to 100 URLs, no card required. Review what your site looks like from the inside and then only move to a paid tier if you need more URLs, more sites, more places, or scheduled crawls.

A platform below

Always the same engine

You are not choosing a lighter or heavier version of the product. You decide where you want to start. Here is the foundation on which every path is built.

Crawl, render, score

Results sorted by impact, not pure number

The crawler renders JavaScript with a real browser, respects your server, and honestly reports progress during execution. It then ranks the results it finds so that you fix the change that changes the score, rather than the longest list.

  • Up to 250,000 URLs per crawl on Scale, with live progress counters
  • JavaScript Rendering with a raw and rendered comparison
  • Position-weighted internal PageRank for each page
  • Scheduled crawls with alerts when something goes back
  • AI fix plans, copy-paste patches and edge publishing
  • Exports, a tenant-related REST API and a CI health endpoint for your own tools
Site audit AI visibility Rank tracker Backlink monitor Search performance Internal linking Core Web Vitals White label reports 36 instant tools
Frequently asked questions

Before you choose a path

What plan should every audience start with?
All start with the same free plan: the full report suite up to 100 URLs. Freelancers and in-house teams often stay on a single paid tier that raises the URL cap and enables scheduled crawls. Agencies and ecommerce catalogs tend to strive for more sites, more spaces, white-label reports and higher crawl limits. You can compare the levels on the Pricing page and change levels whenever your work does.
Can I use Swiss Knife SEO for client work?
Yes. Turn every crawl into a branded, printable report or a protected live link with your logo and name, in plain text, that a customer can follow. Guest links expire and can be revoked, and you can send a monthly report to each stakeholder. Agencies and freelancers use this to report progress without having to manually export spreadsheets.
Is the platform really the same for every audience?
The engine and reports are identical. What changes is the framework: which skills reach each audience first. A technical SEO team lives in the crawl, rendering diff and API. An agency thrives on white-label reports and portfolios. Ecommerce thrives on template diagnostics on thousands of nearly identical pages. The control center on this page will point you to the route that is right for you.

Start where you are

The free plan includes the full report suite for up to 100 URLs. Choose your path or just do a crawl and look at your website from the inside.