Home / Who it is for
Pick the workflow that matches the way you earn
Agencies, internal teams, ecommerce operators, and independent consultants use the same engine differently. Start with the path closest to your workload.
Find your way
The engine and reports are the same for everyone. What changes is the order in which you grab things. Choose the URL that sounds like your team and start there.
Agencies and consulting companies
Run many customer pages from one workspace, report progress in branded language a customer will actually read, and back up the work with a verified fix at the next crawl. White label reports, portfolios, places for your team and guest links that expire.
Discover →Internal and technical SEO teams
Live in the crawl. JavaScript rendering with a raw-to-rendered diff, position-weighted internal link analysis, Core Web Vitals per page, scheduled crawls with regression warnings, and a tenant-wide REST API for your own pipelines.
Discover →Ecommerce and large catalogs
Crawl up to 250,000 URLs on Scale and then diagnose against the template so that one fix deletes hundreds of nearly identical product and category pages. Faceted URL and parameter trap detection, orphaned and low equity pages surfaced, structured data checked at scale.
Discover →Freelancers and consultants
A tool that covers the inspection, repair plan and customer report, eliminating the need to stitch together exports. Start with the free plan, add sites as you win them, and give your clients a clean live link instead of a spreadsheet.
Discover →What every audience gets
Whichever path you choose, the same foundation lies underneath. No function is tied to a single target group. Every team depends on these three parts.
The complete reporting suite
A health score from 0 to 100 with thematic sub-scores for crawlability, internal linking, on-URL and security and over 40 audit and intelligence reports behind it. Each number is clicked through to the exact URLs, with correction and rechecking at the next crawl.
White label reports
Turn any crawl into a branded, printable report or protected live link with your logo and name. Guest links expire, can be revoked, and may come with a password. Send each stakeholder a monthly report without manually exporting it.
The free plan
Get started with the full report suite up to 100 URLs, no card required. Review what your site looks like from the inside and then only move to a paid tier if you need more URLs, more sites, more places, or scheduled crawls.
Always the same engine
You are not choosing a lighter or heavier version of the product. You decide where you want to start. Here is the foundation on which every path is built.
Results sorted by impact, not pure number
The crawler renders JavaScript with a real browser, respects your server, and honestly reports progress during execution. It then ranks the results it finds so that you fix the change that changes the score, rather than the longest list.
- Up to 250,000 URLs per crawl on Scale, with live progress counters
- JavaScript Rendering with a raw and rendered comparison
- Position-weighted internal PageRank for each page
- Scheduled crawls with alerts when something goes back
- AI fix plans, copy-paste patches and edge publishing
- Exports, a tenant-related REST API and a CI health endpoint for your own tools
| website | Health | problems | trend |
|---|---|---|---|
| DSDemo Shop | 34 | 9,540 | ▼ 3 |
| SSExample SaaS | 41 | 4,182 | ▲ 2 |
| EJExample journal | 63 | 1,120 | ▲ 4 |
| SBExample blog | 71 | 322 | ▲ 1 |
Before you choose a path
What plan should every audience start with?
Can I use Swiss Knife SEO for client work?
Is the platform really the same for every audience?
Start where you are
The free plan includes the full report suite for up to 100 URLs. Choose your path or just do a crawl and look at your website from the inside.